CREATE A GREAT CUSTOMER EXPERIENCE AT THE SAME TIME THAT YOU INCREASE SALES
The retail experience for some customers can be fraught with poor service by outlet staff and a sales process that is uncaring of any expresses need.
With the explosion of “mortar free” outlets on-line and increased competition on product pricing, the retail sales experience has to be far superior ¡, leaving a long lasting impression on the customer for them to be loyal, inspired and motivated to return again.
Every team member will be conversant with the vtal role they play in creating this engaging customer experience. They will know about the products they sell and pay close attention to the motives and buying signals they receive as they transact with the customer.
Their “stage” presence and performance will determine the achievement of any desired success for the bottom line.
THIS COURSE WILL BE ABLE YOU TO:
- Optimise/refresh retail space to improve sales performance
- Measure the competence of the sales team
- Set up the shop front to enthuse and fascinate customer and potential customers
- Apply a sales model for shop sales success